Journal of Halal Research, Policy, and Industry

Vol. 3 No. 1 (2024) Journal of Halal Research, Policy, and Industry : July

This issue delves into the intricate relationship between halal certification and its wider implications across various sectors. It begins by exploring the effects of halal certification on Micro, Small, and Medium Enterprises (MSMEs), showcasing how it drives business growth and enhances market competitiveness. The discussion then moves to the role of halal tourism in East Java, highlighting its contribution to cultural exchange and fostering mutual understanding within communities.

The narrative also examines the impact of religious beliefs on halal purchasing intentions, especially among non-Muslim consumers, providing insights into the broader market for halal products. The analysis further extends to the hospitality industry, where factors affecting halal satisfaction and loyalty are explored to gain a deeper understanding of customer behavior. Additionally, the challenges and opportunities associated with implementing halal certification in non-Muslim majority markets are discussed, emphasizing the complexities and potential for growth in these areas.

Lastly, the issue addresses the impact of halal compliance on consumer satisfaction in the cosmetics industry, offering a thorough perspective on how adherence to halal standards shapes consumer perceptions and loyalty to brands.

All the articles in this edition are original research pieces, written or co-authored by a group of 10 authors from Indonesia.