PANIC BUYING PHENOMENON AMONG ACADEMICS AT X UNIVERSITY IN SURABAYA

Authors

  • Rachma Rizqina Mardhotillah Universitas Nahdlatul Ulama Surabaya
  • Denis Fidita Karya Universitas Nahdlatul Ulama Surabaya
  • Azmil Chusnaini Universitas Nahdlatul Ulama Surabaya
  • Berto Mulia Wibawa Institut Teknologi Sepuluh Nopember

DOI:

https://doi.org/10.33086/bfj.v6i1.1973

Keywords:

Academics, Panic Buying, Covid-19

Abstract

In the weeks at the start of the pandemic, some news in Indonesia was colored related to the panic buying phenomenon by Indonesians in the midst of the Covid-19 pandemic. Of course, the Indonesian people were quite worried about the pandemic at that time. Starting from the scarcity of masks, hand soap and hand sanitizers at the beginning of the soaring positive cases of Covid-19 to the scarcity of staple goods consumed by everyday people such as sugar and rice, this phenomenon forced the government to impose restrictions on the purchase of staples. Currently, several regulations have been implemented regarding the purchase of basic commodities by the government to minimize hoarding activities of staple goods. This study aims to see the effect of the Covid-19 pandemic on the emergence of panic buying behavior among the academics of a university in Surabaya. The analytical method used in this research is descriptive analysis with a total sample of 60 respondents consisting of lecturers, students, and educational staff. The research was conducted from June to July 2020. After conducting a survey, it was found that many academics at X University Surabaya were not affected by the panic buying phenomenon.

Downloads

Download data is not yet available.

References

CNN. 2020. Alasan Psikologi Dibalik “Panic- buying”. https://www.cnnindonesia.com/ gaya-hidup/20200322161747-284-485813/ alasan-psikologi di-balik-panic-buying.

Eva, N., Saputra, D.R., Wulandari, D.A., Yahya, F.A., & Annisa, W. 2020. Panic-Buying Behaviour during the Covid-19 Outbreak: A Cross-Cultural Psychological Study. KnE Social Sciences, 80–87.

Kaur, A. & Malik, G. 2020. Understanding the Psychology behind Panic Buying: A Gro- unded Theory Approach. Global Business Review.

Mardhotillah, R. R. & Rasyid, R. A. 2019. Pengaruh Kualitas Pelayanan Terhadap Ke- puasan Mahasiswa di PTS X Surabaya. Accounting and Management Journal, 3(2), 105–112.

Nicola, M., Alsafi, Z., Sohrabi, C., Kerwan, A., Al-Jabir, A., Iosifidis, C., Agha, M., &

Agha, R. 2020. The socio-economic im- plications of the coronavirus and Covid- 19 pandemic: a review. International Jour- nal of Surgery.

Putra, N.P. 2020. Virus Corona Picu Panic Buy- ing Makanan, Masker, Hand Sanitizer, Bagaimana Meredamnya? https://www. liputan6.com/news/read/4193886/headline- virus-corona-picu- panic-buying-makanan- masker-hand-sanitizer-bagaimana-mere- damnya.

Shadiqi, M.A., Hariati, R., Hasan, K.F.A., I’anah, N., & Al Istiqomah, W. 2020. Panic buy- ing pada pandemi Covid-19: Telaah litera- tur dari perspektif psikologi. Jurnal Psiko- logi Sosial.

Vehovar, V., Toepoel, V., & Steinmetz, S. 2016. Non-probability sampling. The Sage Hand- book of Survey Methods, 329–345.

Widyastuti, P. 2020. Analisis Keputusan Pembe- lian: Fenomena Panic Buying dan Service Convenience (Studi pada Grocery Store di Dki Jakarta), Proceeding SENDIU.

Yuen, K.F., Wang, X., Ma, F., & Li, K.X., 2020. The psychological causes of panic buying following a health crisis. International Journal of Environmental Research and Public Health, 17(10), p.3513.

Downloads

Published

2021-04-02

How to Cite

Mardhotillah, R. R., Karya, D. F., Chusnaini, A., & Wibawa, B. M. (2021). PANIC BUYING PHENOMENON AMONG ACADEMICS AT X UNIVERSITY IN SURABAYA. Business and Finance Journal, 6(1), 71–76. https://doi.org/10.33086/bfj.v6i1.1973