About the Journal
Business and Finance Journal UNUSA x(p-ISSN: 2527-4872; e-ISSN: 2477-493X) is a scientific peer-reviewed journal published by Faculty of Economics and Business, Universitas Nahdlatul Ulama Surabaya, Indonesia. Since Established in 2016,
Current Issue
Published:
2026-03-31
Articles
EMPLOYER BRANDING STRATEGY FOR TECHNOLOGY TALENT ACQUISITION AMONG GENERATION Z IN COOPERATIVES
Sekar Widyasari Putri,
Telkom University,
Indonesia
N. Azizia Gia Mutiara Sari,
Telkom University ,
Indonesia
Bambang Agus Sumantri,
Telkom University ,
Indonesia
Candraningrat Candraningrat,
Universitas Dinamika,
Indonesia
Abstract views: 148 ,
Downloads : 141
Pages : 86-106
EMPLOYER BRANDING STRATEGY FOR TECHNOLOGY TALENT ACQUISITION AMONG GENERATION Z IN COOPERATIVES
Sekar Widyasari Putri,
Telkom University,
Indonesia
N. Azizia Gia Mutiara Sari,
Telkom University ,
Indonesia
Bambang Agus Sumantri,
Telkom University ,
Indonesia
Candraningrat Candraningrat,
Universitas Dinamika,
Indonesia
Abstract views: 148 ,
Downloads : 141
Pages : 86-106
Sekar Widyasari Putri,
Telkom University,
Indonesia
N. Azizia Gia Mutiara Sari,
Telkom University ,
Indonesia
Bambang Agus Sumantri,
Telkom University ,
Indonesia
Candraningrat Candraningrat,
Universitas Dinamika,
Indonesia
Abstract views: 148 ,
Downloads : 141
Pages : 86-106
THE INFLUENCE OF HUMAN RESOURCE POLICIES AND PRACTICES ON JOB PERFORMANCE OF GEN Z MEDIATED BY PERCEIVED ORGANIZATIONAL SUPPORT
Firmansyah Romadhoni,
Institut Teknologi Sepuluh Nopember,
Indonesia
Reny Nadlifatin,
Institut Teknologi Sepuluh Nopember,
Indonesia
Abstract views: 138 ,
Downloads : 168
Pages : 51-70
THE INFLUENCE OF HUMAN RESOURCE POLICIES AND PRACTICES ON JOB PERFORMANCE OF GEN Z MEDIATED BY PERCEIVED ORGANIZATIONAL SUPPORT
Firmansyah Romadhoni,
Institut Teknologi Sepuluh Nopember,
Indonesia
Reny Nadlifatin,
Institut Teknologi Sepuluh Nopember,
Indonesia
Abstract views: 138 ,
Downloads : 168
Pages : 51-70
Firmansyah Romadhoni,
Institut Teknologi Sepuluh Nopember,
Indonesia
Reny Nadlifatin,
Institut Teknologi Sepuluh Nopember,
Indonesia
Abstract views: 138 ,
Downloads : 168
Pages : 51-70
CO-CREATION ACTIVITIES AND SUSTAINABILITY PERFORMANCE OF SMES: AN ESG PERSPECTIVE
Paskalis Dio Bramantyo,
Sekolah Tinggi Ilmu Komunikasi Almamater Wartawan Surabaya,
Indonesia
Christina Whidya Utami,
Universitas Ahmad Dahlan,
Indonesia
Purwoko Purwoko,
Universitas Ahmad Dahlan,
Indonesia
Abstract views: 85 ,
Downloads : 73
Pages : 71-85
CO-CREATION ACTIVITIES AND SUSTAINABILITY PERFORMANCE OF SMES: AN ESG PERSPECTIVE
Paskalis Dio Bramantyo,
Sekolah Tinggi Ilmu Komunikasi Almamater Wartawan Surabaya,
Indonesia
Christina Whidya Utami,
Universitas Ahmad Dahlan,
Indonesia
Purwoko Purwoko,
Universitas Ahmad Dahlan,
Indonesia
Abstract views: 85 ,
Downloads : 73
Pages : 71-85
Paskalis Dio Bramantyo,
Sekolah Tinggi Ilmu Komunikasi Almamater Wartawan Surabaya,
Indonesia
Christina Whidya Utami,
Universitas Ahmad Dahlan,
Indonesia
Purwoko Purwoko,
Universitas Ahmad Dahlan,
Indonesia
Abstract views: 85 ,
Downloads : 73
Pages : 71-85
HOW LOGISTICS COST DRIVES SATISFACTION AND CONTINUOUS-USE INTENTION IN E-COMMERCE
Jeffry Richie Kho,
Universitas Surabaya,
Indonesia
Erna Andajani ,
Universitas Surabaya,
Indonesia
Prita Ayu Kusumawardhany,
Universitas Surabaya,
Indonesia
Abstract views: 196 ,
Downloads : 185
Pages : 20-37
HOW LOGISTICS COST DRIVES SATISFACTION AND CONTINUOUS-USE INTENTION IN E-COMMERCE
Jeffry Richie Kho,
Universitas Surabaya,
Indonesia
Erna Andajani ,
Universitas Surabaya,
Indonesia
Prita Ayu Kusumawardhany,
Universitas Surabaya,
Indonesia
Abstract views: 196 ,
Downloads : 185
Pages : 20-37
Jeffry Richie Kho,
Universitas Surabaya,
Indonesia
Erna Andajani ,
Universitas Surabaya,
Indonesia
Prita Ayu Kusumawardhany,
Universitas Surabaya,
Indonesia
Abstract views: 196 ,
Downloads : 185
Pages : 20-37
FINTECH-BASED LENDING PLATFORM AWARENESS FRAMEWORK FOR MICROBUSINESS OWNERS IN NAGA CITY
Alexander Dimaculangan,
University of Nueva Caceres,
Philippines
Abstract views: 447 ,
Downloads : 325
Pages : 1-19
FINTECH-BASED LENDING PLATFORM AWARENESS FRAMEWORK FOR MICROBUSINESS OWNERS IN NAGA CITY
Alexander Dimaculangan,
University of Nueva Caceres,
Philippines
Abstract views: 447 ,
Downloads : 325
Pages : 1-19
Alexander Dimaculangan,
University of Nueva Caceres,
Philippines
Abstract views: 447 ,
Downloads : 325
Pages : 1-19
Portfolio Optimization by Mean-Variance-Kullback-Leibler Divergence measure using the AR-GJR-GARCH Filtration
Léon Mishindo Mbucici,
School of Economics, University of Johannesburg,
South Africa
John W. Muteba Mwamba Mwamba ,
School of Economics, University of Johannesburg,
South Africa
Jules Clement Mba,
School of Economics, University of Johannesburg,
South Africa
Abstract views: 70 ,
Downloads : 49
Pages : 107-134
Portfolio Optimization by Mean-Variance-Kullback-Leibler Divergence measure using the AR-GJR-GARCH Filtration
Léon Mishindo Mbucici,
School of Economics, University of Johannesburg,
South Africa
John W. Muteba Mwamba Mwamba ,
School of Economics, University of Johannesburg,
South Africa
Jules Clement Mba,
School of Economics, University of Johannesburg,
South Africa
Abstract views: 70 ,
Downloads : 49
Pages : 107-134
Léon Mishindo Mbucici,
School of Economics, University of Johannesburg,
South Africa
John W. Muteba Mwamba Mwamba ,
School of Economics, University of Johannesburg,
South Africa
Jules Clement Mba,
School of Economics, University of Johannesburg,
South Africa
Abstract views: 70 ,
Downloads : 49
Pages : 107-134
INTELLECTUAL CAPITAL AND EXPERIENCE INNOVATION AS CATALYSTS FOR VALUE CO-CREATION: EMPIRICAL EVIDENCE FROM MARRIOTT INTERNATIONAL INDONESIA
Ellen Lawrencia Yahya,
Universitas Ciputra Surabaya,
Indonesia
Prof. Dr. Sugiarto, M.Sc., CHE.,
Sekolah Tinggi Pariwisata Ambarrukmo,
Indonesia
Dr. Tonny Hendratono, S.E., M.M., CHE.,
Sekolah Tinggi Pariwisata Ambarrukmo,
Indonesia
Denis Fidita Karya, S.Si., M.M.,
Universitas Nahdlatul Ulama Surabaya,
Indonesia
Dr. Adrie Oktavio, S.E., M.M.,
Universitas Ciputra Surabaya,
Indonesia
Abstract views: 9 ,
Downloads : 4
Pages : 150-160
INTELLECTUAL CAPITAL AND EXPERIENCE INNOVATION AS CATALYSTS FOR VALUE CO-CREATION: EMPIRICAL EVIDENCE FROM MARRIOTT INTERNATIONAL INDONESIA
Ellen Lawrencia Yahya,
Universitas Ciputra Surabaya,
Indonesia
Prof. Dr. Sugiarto, M.Sc., CHE.,
Sekolah Tinggi Pariwisata Ambarrukmo,
Indonesia
Dr. Tonny Hendratono, S.E., M.M., CHE.,
Sekolah Tinggi Pariwisata Ambarrukmo,
Indonesia
Denis Fidita Karya, S.Si., M.M.,
Universitas Nahdlatul Ulama Surabaya,
Indonesia
Dr. Adrie Oktavio, S.E., M.M.,
Universitas Ciputra Surabaya,
Indonesia
Abstract views: 9 ,
Downloads : 4
Pages : 150-160
Ellen Lawrencia Yahya,
Universitas Ciputra Surabaya,
Indonesia
Prof. Dr. Sugiarto, M.Sc., CHE.,
Sekolah Tinggi Pariwisata Ambarrukmo,
Indonesia
Dr. Tonny Hendratono, S.E., M.M., CHE.,
Sekolah Tinggi Pariwisata Ambarrukmo,
Indonesia
Denis Fidita Karya, S.Si., M.M.,
Universitas Nahdlatul Ulama Surabaya,
Indonesia
Dr. Adrie Oktavio, S.E., M.M.,
Universitas Ciputra Surabaya,
Indonesia
Abstract views: 9 ,
Downloads : 4
Pages : 150-160
7P MARKETING STRATEGY DESIGN IN AN EFFORT TO INCREASE SALES IN SPA SERVICES: A CASE STUDY AT FRESHMINT SPA LAMONGAN
Marita Nur Achmad,
Ciputra University Surabaya,
Indonesia
Wirawan Endro Dwi Radianto,
Ciputra University Surabaya,
Indonesia
Abstract views: 139 ,
Downloads : 156
Pages : 38-50
7P MARKETING STRATEGY DESIGN IN AN EFFORT TO INCREASE SALES IN SPA SERVICES: A CASE STUDY AT FRESHMINT SPA LAMONGAN
Marita Nur Achmad,
Ciputra University Surabaya,
Indonesia
Wirawan Endro Dwi Radianto,
Ciputra University Surabaya,
Indonesia
Abstract views: 139 ,
Downloads : 156
Pages : 38-50
Marita Nur Achmad,
Ciputra University Surabaya,
Indonesia
Wirawan Endro Dwi Radianto,
Ciputra University Surabaya,
Indonesia
Abstract views: 139 ,
Downloads : 156
Pages : 38-50