DOI: https://doi.org/10.33086/amj.v10i1
Published: 2026-07-31

Articles

Anteseden dari Niat Pembelian pada Generasi Z di Indonesia

ID Zahwa Dhia Aulia,  Universitas Trisakti,  Indonesia
ID Brenda,  Universitas Trisakti,  Indonesia
ID Yustian,  Universitas Trisakti,  Indonesia
ID Fatik,  Universitas Trisakti,  Indonesia
DOI : https://doi.org/10.33086/amj.v10i1.8954
1-8
2026-07-31
Abstract views: 31 , Downloads : 17
Pages : 1-8

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Mapping Digital and Omnichannel Strategy Models through Customer Engagement and Technology: An Empirical Study on the East Java Retail Industry

ID Donny Arif,  Universitas Maarif Hasyim Latif,  Indonesia
DOI : https://doi.org/10.33086/amj.v10i1.8786
9-18
2026-07-31
Abstract views: 44 , Downloads : 18
Pages : 9-18

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Pengaruh Current Ratio, Total Asset Turnover, dan Net Profit Margin terhadap Return on Assets

ID agus dwiatmoko,  Politeknik Sawunggalih Aji,  Indonesia
DOI : https://doi.org/10.33086/amj.v10i1.9023
19-28
2026-07-31
Abstract views: 26 , Downloads : 13
Pages : 19-28

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Fraud as a Moderating Factor in the Relationship Between Good Corporate Governance and Firm Value: Evidence from Indonesian Banking

ID Firly Irhamni,  Universitas Nahdlatul Ulama Surabaya,  Indonesia
ID Salsabila Nanda Aulia Tsani,  Universitas Nahdlatul Ulama Surabaya,  Indonesia
DOI : https://doi.org/10.33086/amj.v10i1.8707
29-54
2026-07-31
Abstract views: 32 , Downloads : 18
Pages : 29-54

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Transforming HRM in the Metaverse: Enhancing Employee Engagement and Collaboration in Phygital Workspaces

IN Rama Devi Seshapu,  Himalayan University,  India
IN Sanjay Bhayani,  Saurashtra University,  India
IN Jayendrasinh Jadav,  Gujarat University,  India
IN Podilapu Hanumantha Rao,  Andhra University,  India
DOI : https://doi.org/10.33086/amj.v10i1.8420
55-68
2026-07-31
Abstract views: 27 , Downloads : 17
Pages : 55-68

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The Effect of Financial Literacy on MSME Performance Through Access to Financing Products and Financial Risk Attitude: A Study on Padang Restaurant MSMEs in Bandung City

ID Intan Maharani Putri Setiawan,  Politeknik Negeri Bandung,  Indonesia
ID Mohammad Rizal Gaffar,  Politeknik Negeri Bandung,  Indonesia
ID Sherry Novalia Fujiasti,  Politeknik Negeri Bandung,  Indonesia
DOI : https://doi.org/10.33086/amj.v10i1.9011
69-84
2026-07-31
Abstract views: 12 , Downloads : 6
Pages : 69-84

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Understanding Customer Loyalty in QRIS Payment Systems: The Mediating Roles of Satisfaction and Trust Among Generation Z Users of Online Transportation Services

ID Nailah Muzdalifah GP,  Politeknik Negeri Bandung,  Indonesia
DOI : https://doi.org/10.33086/amj.v10i1.8966
85-103
2026-07-31
Abstract views: 7 , Downloads : 5
Pages : 85-103

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