DELLAROSA, Ivana; WIDYARINI, Lydia Ari; GUNAWAN, Erick Theofilus. THE IMPACT OF KOREAN CELEBRITY ENDORSER AND ONLINE CUSTOMER REVIEW ON SOMETHINC CUSTOMER PURCHASE INTENTION MEDIATED BY BRAND IMAGE. Business and Finance Journal, [S. l.], v. 10, n. 1, p. 28–45, 2025. DOI: 10.33086/bfj.v10i1.5872. Disponível em: https://journal2.unusa.ac.id/index.php/BFJ/article/view/5872. Acesso em: 5 aug. 2026.